DEMO and Khyber Pakhtunkhwa Data Era Board (KPITB) are happy to proportion that they have got introduced SheMeansBusiness coaching workshops in Durshals, Khyber Pakhtunkhwa. The first 3-day virtual advertising and monetary control workshop was once performed in Durshal Peshawar.
Introduced in 2016, the SheMeansBusiness program via Fb helps women-owned enterprises to go into the virtual financial system thru talents coaching and trade inspiration. World analysis reinforces the significance of girls entrepreneurship as a development block in main the financial growth of a rustic. To hold this venture ahead, DEMO, at the side of KPITB, partnered to behavior a sequence of 3-day capability development coaching workshops throughout the seven Durshal group areas. Durshals are group areas based totally in Khyber Pakhtunkhwa which purpose to supply formative years with a chance to collaborate, innovate, get right of entry to coaching, and release new companies.
The learning was once attended via women folk marketers belonging to more than a few industries; from hospitality and sport, to healthcare and training. Via shows and sensible demonstrations, they had been taught talents associated with the use of social media equipment, content material advent, internet affiliate marketing, and monetary control.
Muhammad Bin Masood, CEO at DEMO, whilst talking at the workshop commented: “I’m more than happy to peer the reaction and motivation of our members. The release of SheMeansBusiness program will lend a hand women folk from KPK to be told from an international elegance curriculum and observe virtual and monetary literacy equipment to support their companies. I imagine virtual talents are the talents of the provide and the long run and it pleases me so to play a component in imparting wisdom to a skilled pool of girls marketers. I’m very excited and taking a look ahead to the reaction we obtain in the upcoming workshops at the remainder of the Durshals.”
Talking on the instance Dr. Sahibzada Ali Mahmud, Managing Director KPITB remarked, “The release of this program has created an exhilarating alternative for the marketers who need to equip themselves with the required experience to achieve success on this virtual age, particularly women-led companies. Seeing the reaction, I’m very hopeful that this initiative will lend a hand in advancing the scope of virtual talents of KPK’s women folk marketers and carry a vital alternate in our financial system.”
The following workshops can be performed in the upcoming months in Durshals at Abbottabad, Swat, Swabi, Bannu and Mardan.
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