Social media managers, have a good time – these days, TikTok has added a new set of social media management platforms to its Marketing Partners Program, which can allow you to to arrange, agenda and sure, put up content material to TikTok from your platform of selection.
As defined via TikTok:
“Today, we’re excited to introduce the TikTok Marketing Partners Program’s inaugural staff of badged companions within the Content Marketing strong point. These 8 trade leaders – Brandwatch, Dash Hudson, Emplifi, Hootsuite, Khoros, Later, Sprinklr, and Sprout Social – have constructed leading edge answers that make it more uncomplicated for manufacturers to put up, arrange, and monitor their content material on TikTok, all inside the content material control equipment that manufacturers already use and love. We are excited to attach manufacturers with those relied on companions who can assist them lean into and stage up their TikTok-first content material methods.”
That will make it a lot more uncomplicated to plan and submit your TikTok updates, whilst additionally simplifying the repurposing procedure, so you’ll be able to re-share your video property throughout every platform.
If you wish to have to pass that path. The key to luck on TikTok is developing content material that aligns with natural utilization of the app, as a result of straight-up promotions gets skipped and disregarded, as adverse to extra herbal taking a look clips that have compatibility into folks’s ‘For You’ feed.
Still, it might make it more uncomplicated in opposite too, enabling you to proportion your TikTok clips to different platforms, whilst as a minimum, it’ll allow you to to map out your scheduled content material throughout all networks, serving to to make sure you stay constant and energetic in every app.
And that’s now not all – via this new integration, manufacturers the usage of those licensed TikTok companions will likely be ready to:
- Manage – Organize, agenda and put up content material on TikTok; streamline content material collaboration, scale publishing process and arrange cross-platform content material
- Understand – Track profile and video metrics in actual time, examine to different platforms and benchmark efficiency; optimize methods; higher perceive audiences and engagement
- Respond – With Content Marketing companions, you’ll be able to monitor conversations going down within the feedback segment, delegate and reply, perceive the neighborhood’s engagement taste along with your emblem, and handle a constant reaction cadence to keep engaged with the TikTok neighborhood.
It may provide a large spice up to your TikTok advertising efforts – and with the app not off course to succeed in 1.5 billion customers in 2022, which might make it the second one maximum used social media app on this planet, many manufacturers at the moment are operating to determine a TikTok technique, in alignment with the newest developments.
These new integrations will supply perception and oversight, so as to optimize your TikTok method, which might make it a lot more uncomplicated to scale your present content material efforts to come with TikTok clips.
It’s a large replace, and unquestionably many social media managers will likely be excitedly taking a look to upload TikTok into their dashboard, with the choice now being rolled out on your account settings (right here’s the way it seems to be on Hootsuite).
It may just take some being used to, however now, TikTok will likely be a a lot more central a part of many manufacturers’ social media methods.
You can learn extra about TikTok’s Marketing Partner Program here.