TikTok has introduced a range of new features to celebrate Asian and Pacific Islander Heritage Month, together with a exhibit of API creators as a part of the following degree of its ‘Trailblazers’ program, in addition to new in-app stickers to permit customers to participate within the tournament.
The major center of attention is TikTok’s Trailblazers initiative – TikTok has decided on 12 API creators to participate on this 12 months’s promotion, every of whom shall be featured within the app right through May.
As defined via TikTok:
“This 12 months’s API TikTok Trailblazers are creators who’re shaping leisure, tradition, content material, and tendencies each on and off of TikTok. They have been nominated via the TikTok neighborhood for the usage of their platform to teach, entertain, and suggest for the API neighborhood. Throughout Asian and Pacific Islander Heritage Month, our 2022 Trailblazers will percentage their tales and exhibit the #APIFamily via writer spotlights and LIVE programming.”
It’s the second one 12 months that TikTok has run its API Trailblazers program, which is crucial initiative in serving to to exhibit other communities and cultures to the app’s billion-plus customers.
TikTok will even host a variety of live-stream occasions right through the month, inside which it’ll spotlight API-owned SMBs and non-profit organizations, whilst it’s additionally sharing tales of its personal staff from the API neighborhood.
TikTok will even spotlight tune playlists that function API skill, whilst it’s additionally including new stickers that customers can upload to their content material to take part within the tournament.
TikTok’s been running to ascertain higher reference to a variety of communities, and to make use of its platform to exhibit other cultures and actions, to assist facilitate working out and inclusion on a broader scale. The app is vastly fashionable throughout quite a lot of areas and cultures, and that provides TikTok a superb opportunity to play a task in facilitating such connection, and celebrating range the place it will probably.
This new initiative is simply some other step in that push, and it’s just right to peer TikTok taking a look to exhibit a broader vary of creators, of all differing kinds, inside the app.
TikTok’s API Heritage Month programming will run right through the month of May.