Twitter Announces ‘Innovators’ Ad Agency Awards for 2022


Twitter has introduced that it’s protecting its ‘Innovators’ company awards program as soon as once more in 2022, which celebrates best-in-class media making plans and promotions amongst its world company companions.

Twitter Innovators Awards

Originally introduced in 2019, Twitter’s Innovators Awards provide a chance to exhibit the most efficient advert campaigns at the platform, rewarding the skill concerned, whilst additionally serving to to offer steering for different manufacturers on the way to means their tweet efforts.

The awards this time round shall be allotted in 5 classes:

  • Best Launch Campaign
  • Best Connect Campaign
  • Best Conversion Campaign
  • Best Social Impact Campaign
  • Innovator of the Year

Entries open on June twentieth, with businesses in a position to post until the tip of October, whilst Twitter says that it’ll additionally adopt an ‘Agency Roadshow’ in places of work around the globe, together with in Singapore, New York, London and France – ‘to teach and fortify company companions taken with taking part’.

For common advertisers, there’s now not a heap of speedy price from the initiative, however as famous, it will possibly lend a hand in offering steering as to the way to means your Twitter advert efforts, thru exam of the eventual winners and their campaigns.

Last yr, KFC, Cadbury and Spotify had been among the winners, in keeping with explicit campaigns submit for attention.

Twitter Innovators Awards

Those campaigns, which you’ll glance up within the app, may supply some further guidelines and guidelines for your efforts, supplying you with perception into how the highest advert minds are coming near Twitter engagement.

Eligible businesses can consult with innovators.twitter.com to post a nomination.



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